Affiliate Marketing Program with Dena Rug
Hello, Affiliate Marketers, Dropshippers, Retailers, Wholesalers, and those who consider partnership with Dena Rug.
Dena Rug is an established business. Our core business model is labor-intensive production of hand-knotted rugs, which are high-quality and made of such natural materials as wool and silk, and selling them in a brick-and-mortar store location in Hong Kong. Our customer base is already worldwide because expats who work in Hong Kong eventually return to their home country. They still contact us and place orders. We ship internationally to them frequently.
Our production lines are in multiple countries depending on the rugs produced; for Persian rugs, of course, Persia - where else. (Just as cognac must be made in France, Persian rugs must be made in Persia - aka Iran - to be labeled as Persian rugs. There is no such cognac made outside France. Those made outside are "brandy", not cognac; same analogy for Persian rugs.) Some other production lines include Pakistan and Afghanistan.
We employ talented weavers and artisans on full-time basis. We have been in this industry since 1960's - a long before many of you were born. Read more about us on the About page of this website.
We are expanding beyond the traditional sales approach of our brick-and-mortar store. This website is our initiative and commitment to growing online. This is where you come into the picture. While it takes over a decade to establish our rug business from selection of raw materials, designs, production, warehousing, and sales, you can quickly become part of our business by specializing what you do the best - online marketing.
We are open to both affiliate marketing and drop-shipping. For affiliate marketing, your fees are paid sixty days after the sales to ensure those sold rugs are not returned and all the sales are finalized. Over time as you build track record, we may shorten the time. To compensate, our fees are higher than the rug-industry average. In addition to marketing those already made and warehoused rugs, you can also be creative and market custom-make rugs. They are one of a kind and unique.
You, as an affiliate marker, must have an engaged audience that aligns with our products. Just as you will be careful which product to market, so are we when creating a bond with you - in a limited number.
For dropshipping, we can print as you request - e.g. logo - and ship to your customers. We offer you a special opportunity to become a rug seller with no inventory risk. Set up your online store; we will fulfill your orders.
Last but not least, we'd like to give you an insight into the type of audience and customer base: those who prefers a synthetic rug from IKEA are unlikely to be our customer base. A hand-knotted rug is a tradition, culture, and heritage; and it is not a fast fashion or a cheap consumable. Unless machine-made rugs that can only be more and more abundant, hand-woven rugs cannot be scalable. They will only get more and more scarce as the younger generation become increasingly more reluctant to carry on the cultural heritage of hand-knotting rugs. You must be able to distinguish the hand-knotted from machine-made in order to be successful.
For retailers and wholesalers, please contact us. Meet us in person at exhibitions, in our store, or online. Tell us your customers' preferences; we will supply you rugs.
Thank you,
Dena Rug